Almay Pure Blends EyeshadowIf you are looking for a more natural cosmetic line at the drugstore then checkout Almay Pure Blends.

Almay’s new natural line, Pure Blends, includes a lightweight foundation, loose powder, eyeshadow, blush, and lipgloss.

The new line has over 95% natural ingredients, is hypoallergenic, and has eco-friendly packaging.

Bravadora is hoping to see mascara, eyeliner, lipliner, and lipstick in the future for Almay Pure Blends.

Click here to read about Cargo Cosmetics natural line, Plant Love, Bravadora’s article 6 Reasons to Love Cargo’s Plant Love.

UPDATE: Almay Pure Blends has introduced a their new Pure Blends Volumizing Mascara which is a hypoallergenic, 97.5% natural made with antioxidants like Lotus, Acai, and Orchid and features a container that is made from 36% recycled material. Mascara colors come in black, black-brown, and brown.

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